Pivotal

The Challenge & Our Approach

The advertising industry generated enormous volumes of fragmented search data, but lacked the ability to interpret meaning at speed or scale. Traditional systems could not process billions of events in real time or convert intent into usable insight.

 Led by Glen Ames and Dom Joseph, Captify engineered a semantic AI platform capable of extracting contextual meaning from search queries, learning continuously from new signals, and delivering commercially relevant insights to global brands in milliseconds.

01

+ Semantic AI

Developed proprietary algorithms that interpreted the intent behind billions of search queries, transforming unstructured signals into contextual meaning.

02

+ ML Pipelines

Designed continuous learning models that improved accuracy and prediction speed at scale, integrating new data in real time.

03

+ Cloud Infrastructure

Built distributed systems capable of processing more than 40 billion monthly data events and analysing more than 2 billion active devices.

04

+ Commercial Use

Enabled advertisers to target with greater precision, improving campaign performance by up to 20 per cent across sectors.

05

Outcomes & Impact

Market Leadership

Positioned as a global leader with a differentiated competitive edge.

Real-Time Insight

Enabled real-time intent intelligence for faster, smarter decisions.

Scalable AI Infrastructure

Built massive-scale, production-grade AI architecture.

Expert Validation

Demonstrated Pivotal’s deep founding expertise through transformative delivery.

WHY PIVOTAL?

We don't just advise, we roll up our sleeves and build alongside your team. We understand how to make products investors can believe in and customers actually use.

Our story