Pivotal

The Challenge & Our Approach

 Conntac had proven traction in Germany, but lacked clarity on how to successfully enter the UK telco market. The team needed to understand sector dynamics, differentiate their customer experience proposition, and establish a credible local presence.

 Pivotal worked closely with Conntac’s leadership to deliver a practical, execution-led market entry programme. We aligned positioning to UK expectations, built operational foundations, and activated commercial networks to accelerate early market conversations.

01

+ Markey Analysis

Produced a detailed UK market landscape comparison, highlighting telco trends, buyer expectations, and competitive differences from Germany, giving Conntac a clear strategic footing.

02

+ Positioning

Refined Conntac’s value proposition to emphasise customer experience and service reliability, differentiating them from traditional telco support models.

03

+ UK-in-a-Box Setup

Supported the establishment of the UK entity, initial hiring, and operational setup, including registration, finance, and practical local onboarding.

04

+ Warm Introductions

Delivered fifteen qualified commercial introductions with potential partners and clients, accelerating relationship-building and early pipeline opportunities.

05

Outcomes & Impact

UK Market Activation

Launched UK operations and onboarded the first dedicated sales hire.

Commercial Introductions

Delivered 15 strategic introductions to accelerate market entry.

R&D Tax Efficiency

Optimised R&D tax position to improve cash flow and reinvestment capacity.

Pipeline Expansion

Generated late-stage opportunities through Pivotal’s established network.

WHY PIVOTAL?

We don't just advise, we roll up our sleeves and build alongside your team. We understand how to make products investors can believe in and customers actually use.

Our story